Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (2024)

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (1)

Seventeen picks products that we think you'll love the most. We may earn commission from the links on this page.

It won't take much scrolling of your FYP to spot TikTok's latest obsession, the coastal cowgirl aesthetic. Like the Coastal Grandmother and Cottagecore trends before it, the viral trend has already begun spreading beyond the fashion realm into home decor, hair, fragrance, food, and even music. And with over 310 million views already, there will be no escaping its breezy linen dresses, faded denim, and Western accessories this summer.

As the name suggests, the coastal cowgirl aesthetic is a mashup of beachwear and Westernwear. It's defined by a color palette of white, tan, washed-out blues, and summery fabrics like linen, lace, cotton, and lived-in denim. The ultimate coastal cowgirl outfit: a flirty linen sundress and fashion-forward cowboy boots. Inside a coastal cowgirl's closet, you'll find a plethora of picnic-worthy dresses, Western boots, easy-going graphic tees, and oversized button-ups stolen from her Coastal Grandmother's closet.

The beauty of the coastal cowgirl fashion trend is how easily it can be adopted— and adapted to your personal style. There's no rule saying there must be a perfect balance between the two influences, so feel free to lean more into the Southern Belle or SoCal surfer side if it suits you better. Below, we've got all the clothing, shoes, and accessories you'll need to make the trend your own this summer.

Check out Firstfinds to shop more of TikTok's favorite fashion trends, from coastal cowgirl to Barbiecore and beyond.

1

Patchwork Pants

Levi's 501® Original Fit Women's Jeans

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (3)

Embroidered with patchwork flowers, these faded Levi's 501s look fresh from the farm. Style them with a white tee and flip-flops for a quick summer outfit that comes across effortlessly cool.

2

Western-Themed Graphic Tees

Junk Food Boots Were Made for Dancin' T-Shirt

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (4)

Now 13% Off

Prove you know your way around TikTok fashion trends by swapping your boring old graphic tee with something Western-themed. On sale for less than $20, this cowboy boot number is sure to bring smiles.

3

Lucky Horseshoe Jewelry

Lucky Brand Stone & Horseshoe Multi-Charm Pendant Necklace

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (5)

Meet your new good luck charm: this dainty little horseshoe necklace you'll keep on all summer long. The colored stones give off a sea glass vibe, while the lucky horseshoe pendant is said to bring good fortune.

Advertisem*nt - Continue Reading Below

4

Denim, Denim and More Denim

American Eagle Tie-Front Denim Tank Top

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (6)

All you need to adopt summer 2023's coastal cowgirl aesthetic is a few great denim pieces you can mix and match with basic tees, tanks and dresses you already own. This tie-front denim tank can be styled solo or layered over a lacy bralette, ribbed tank or linen sundress.

Giddy up for summer in this TikTok-approved straw cowboy hat from Amazon. Beaded trim and a decorative weave add a fashion-forward feel to the Western classic.

6

Embroidered Summer Dresses

Draper James Kate Smocked Dress with Floral Embroidery

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (8)

Crisp cotton poplin fabric and contrasting floral embroidery give this smocked sundress a seaside picnic vibe. A pair of Western boots or fisherman sandals will add a coastal cowgirl finish to your 'fit.

Advertisem*nt - Continue Reading Below

7

Beachy Sneakers

SeaVees Coronado Espadrille Sneakers

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (9)

When a coastal cowgirl isn't wearing her favorite cowboy boots, she's got on a pair of lived-in white canvas sneakers that are ready to hit the beach.

8

Crochet Details

H&M Crochet-Look Dress

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (10)

No coastal cowgirl's closet is complete without a little crochet either. Pair this sunny yellow midi dress with cowboy boots for an easy summer outfit.

9

Coastal Grandmother Layering Pieces

Everlane The Boxy Oxford

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (11)

Styled with jean shorts and Western boots, this airy linen button-up looks like something you stole out of your Coastal Grandmother's closet. How chic?!

Advertisem*nt - Continue Reading Below

10

Bandanas as Tops

FP One Raya Bandana Top

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (12)

This summer, everyone on TikTok is wearing bandanas as tops. An elastic panel in the back ensures this strapless top comfortably stays put.

11

Pearl Earrings

NOTTE Tropicana Daydream Earrings

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (13)

Inspired by lazy summer days, these sparkly floral huggies would look sweet hanging from any coastal cowgirl's ears. Pair them with other pearls and dainty gold drops for an eclectic combo.

12

Laid-Back Denim Dresses

Madewell Denim Balloon-Sleeve Mini Dress

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (14)

Now 11% Off

This summer, lean into denim fabrics like this easy-going mini dress from Madewell. The timeless material only looks cooler with age, meaning you can actually live in your clothing.

Advertisem*nt - Continue Reading Below

13

Woven Bags

Brunna.Co Louisa Striped Jute Tote Bag

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (15)

Introducing your new go-to summer tote bag: this red-and-white striped straw carry-all that can go from school bag to beach picnic in a flash. Each one is handwoven in Bali.

14

Denim Maxi Skirts

Mango Denim Long Skirt

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (16)

It's hard not to love the coastal cowgirl trend, especially when it looks as cool as this denim maxi skirt. Style it just as you would your favorite pair of jeans.

15

White Cowboy Boots

Tecovas Annie Boots

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (17)

It only takes one item to instantly bring the coastal cowgirl aesthetic into your closet: a pair of chic white cowboy boots. Dressed up with a maxi or dressed down with Daisy Dukes, they'll give every look a fashionably Western flair.

Advertisem*nt - Continue Reading Below

16

Suede Fringe Jackets

Blank NYC Twist and Shout Vegan Suede Shacket

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (18)

Much to Daisy Jones' delight, fringe trim is all the rage this season. Style this twirl-worthy suede jacket as a summery version of your go-to leather jacket.

17

Surfer Girl Trucker Hats

Sendero Provisions Co. Cowboy Baseball Hat

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (19)

This cheeky "cowboy hat" is the perfect example of how the TikTok coastal cowgirl trend draws inspiration from the easy-going style of SoCal surfer girls.

18

Country Music Merch

Daydreamer Shania 'Boots Been Under' Tee

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (20)

Instead of typical bands tees, TikTok's coolest coastal cowgirls wear country music merch from fashion icons like Shania Twain and Dolly Parton.

Advertisem*nt - Continue Reading Below

19

Coastal Cowgirl Swimwear

Draper James Smocked Gingham Bikini Set

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (21)

With smocked panels, removable straps and a surprising amount of bust support, this gingham-print swimsuit stands out amongst the sea of boring triangle bikinis.

20

Bandanas and Headscarves

Vanlinker Bandana-Print Satin Scarves

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (22)

With earthy hues and an understated bandana print, these versatile square scarves add a coastal cowgirl touch to any basic tee and jeans. Tie them around your neck, as a headscarf, or around your bag handle to look rodeo-ready in a flash.

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (23)

Sarah Maberry

Commerce Writer

Sarah Maberry is a commerce writer for Hearst Magazines, where she covers fashion, beauty and pop culture. A seasoned trend forecaster and fashion historian, she analyzes viral products and trends on a deeper level. When she’s not writing for Cosmopolitan, ELLE, Harper’s BAZAAR, House Beautiful, Town & Country, Delish and other publications, she can be found roaming the Museum at FIT (her alma matter) or sewing her own couture while she binge-watches reality TV.

Say Howdy to TikTok's Coastal Cowgirl Aesthetic with These 21 Summer Outfit Ideas (2024)

References

Top Articles
Latest Posts
Article information

Author: Cheryll Lueilwitz

Last Updated:

Views: 5857

Rating: 4.3 / 5 (74 voted)

Reviews: 89% of readers found this page helpful

Author information

Name: Cheryll Lueilwitz

Birthday: 1997-12-23

Address: 4653 O'Kon Hill, Lake Juanstad, AR 65469

Phone: +494124489301

Job: Marketing Representative

Hobby: Reading, Ice skating, Foraging, BASE jumping, Hiking, Skateboarding, Kayaking

Introduction: My name is Cheryll Lueilwitz, I am a sparkling, clean, super, lucky, joyous, outstanding, lucky person who loves writing and wants to share my knowledge and understanding with you.